Cold Email Specialist (Deliverability + Client Success + Campaign Operations)
Full-Time Remote | Flexible Hours with U.S. Client Overlap
About the Role
We’re hiring a highly execution-focused Cold Email Specialist to own client campaign performance, deliverability, retention, and operational execution inside a fast-growing startup environment.
This is not a passive account management role.
You will be directly responsible for:
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cold email campaign performance,
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inbox placement,
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deliverability troubleshooting,
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campaign optimization,
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client communication,
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and retention.
You’ll work closely with:
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the founder,
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outreach team,
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developers,
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and operations
to ensure campaigns perform, clients stay happy, and delivery standards scale with the business.
If you understand cold email beyond basic outreach — including:
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infrastructure,
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warm-up,
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deliverability,
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copy performance,
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inbox health,
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and campaign optimization —
this role is a strong fit.
What You’ll OwnClient Campaign Ownership-
Act as the primary point of contact for 20–30 active clients
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Lead client check-ins and performance conversations
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Manage client expectations and campaign updates
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Build strong long-term client relationships
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Proactively identify risks and prevent churn before issues escalate
Cold Email Campaign Performance-
Diagnose and optimize underperforming campaigns
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Troubleshoot:
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deliverability issues
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inbox placement problems
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domain health
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spam issues
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list quality concerns
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low reply rates
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Review and optimize:
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subject lines
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messaging
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sequencing
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personalization
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Quality-check campaigns before launch
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Continuously improve campaign performance and outcomes
Deliverability & Infrastructure-
Manage and optimize:
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warm-up systems
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inbox reputation
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sending domains
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DNS setup
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SPF / DKIM / DMARC
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Understand how inbox placement impacts results
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Troubleshoot technical campaign issues independently when possible
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Collaborate with technical teams on infrastructure and automation improvements
Copywriting & Messaging Optimization-
Personally write and refine cold email copy
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Improve:
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open rates
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reply rates
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positive response rates
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Test and iterate messaging based on campaign data
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Balance personalization with scalability
Processes, SOPs & Scaling Operations-
Build and improve delivery documentation and playbooks
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Maintain organized workflows and campaign tracking
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Track:
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SLAs
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client health
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campaign metrics
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operational performance
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Help create scalable systems as the company grows
Cross-Functional Collaboration-
Work closely with:
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developers
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infrastructure teams
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outreach specialists
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leadership
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Coordinate campaign execution and troubleshooting
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Report directly to the founder on:
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campaign performance
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client risks
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retention concerns
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operational improvements
✅ Required Experience & Skills-
Experience inside:
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cold email agencies
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lead generation companies
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outbound sales environments
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startup operations
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Strong hands-on expertise in:
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cold email strategy
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deliverability
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inbox placement
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warm-up systems
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outbound infrastructure
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Strong copywriting ability for outbound campaigns
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Experience troubleshooting:
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spam issues
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domain reputation
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low-performing campaigns
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Technical understanding of:
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APIs
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automations
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workflows
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outbound systems
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Daily practical use of:
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AI tools
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ChatGPT
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Claude
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automation workflows
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Strong communication and client management skills
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Comfortable operating independently in fast-moving environments
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Experience with:
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Instantly
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Smartlead
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Clay
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Apollo
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Lemlist
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Outreach
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HubSpot
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Familiarity with:
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Zapier
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Make
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webhooks
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automation systems
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Experience scaling outbound systems for startups or agencies
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Background in SaaS or lead generation environments
What Makes You a Strong Fit-
You take ownership instead of waiting for instructions
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You thrive in startup environments where systems evolve quickly
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You focus on execution, results, and performance
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You understand that deliverability is just as important as copy
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You communicate confidently with founders and executives
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You can troubleshoot both technical and operational campaign issues
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You care deeply about client outcomes and retention
What a Typical Day Looks Like-
Review campaign performance dashboards and inbox health
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Troubleshoot deliverability or reply-rate issues
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Optimize copy, targeting, and sequencing
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Join client calls and provide performance updates
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Coordinate with outreach and technical teams
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Launch and QA new campaigns
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Monitor domain reputation and warm-up systems
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Update SOPs and operational tracking systems
In short:
You own the health, performance, and success of outbound cold email campaigns from both a technical and client-facing perspective.
Key Metrics for Success (KPIs)-
Client retention and churn reduction
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Inbox placement and deliverability rates
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Campaign reply and conversion performance
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Client satisfaction and relationship health
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SLA adherence and operational consistency
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Overall impact on client campaign results
Why This Role Stands Out-
High ownership and direct impact on client outcomes
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Work closely with startup leadership and technical teams
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Blend of:
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deliverability
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operations
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client management
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outbound strategy
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copywriting
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Opportunity to help scale outbound systems and processes
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Fast-moving environment with strong growth opportunities
Interview Process-
Initial Screening
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Interview with Founder
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Final Discussion
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Offer & Onboarding
Apply Now
If you:
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understand cold email deeply,
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know how to improve deliverability and campaign performance,
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thrive in startup environments,
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and enjoy owning client outcomes from end to end,
This role is a strong fit for you.
