Marketing Coordinator
Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours (PST Required)
Location: Remote (LATAM Preferred — Colombia, Mexico, Costa Rica, Brazil, Argentina)
About the Role
We’re hiring a highly organized and execution-driven Marketing Coordinator to support day-to-day executive operations, marketing execution, content coordination, and program administration.
This is a hands-on, multi-functional role for someone who thrives in structured yet entrepreneurial environments, pays close attention to detail, and takes ownership of follow-through across executive support and marketing systems.
This role is not strategic marketing leadership — it is about consistent execution, organized implementation, and ensuring that marketing, content, communication, and administrative workflows run smoothly and correctly the first time.
What You’ll OwnCore Executive & Operational Support- Support day-to-day administrative coordination
- Manage calendar organization, scheduling, and communication workflows
- Maintain structured project tracking sheets and ensure task follow-through
- Proactively identify workflow gaps and flag operational inefficiencies
Marketing Execution & Social Media Management- Create, design, schedule, and publish content across LinkedIn, Facebook, Instagram, and community groups
- Manage engagement, direct messaging, and community interaction
- Track engagement metrics and maintain organized performance reporting
- Assist in monitoring and setting up advertising campaigns for programs and events
Content Creation & Program Materials- Edit and produce short-form video content and graphics aligned with brand messaging
- Format and organize program documents including scripts, guides, workbooks, and cheat sheets
- Maintain consistency in branding and content presentation across all platforms
Email Marketing & CRM Management- Build and manage email workflows using GoHighLevel
- Execute outreach campaigns and follow-ups for prospects and participants
- Maintain clean CRM records and accurate pipeline tracking
Program & Membership Administration- Organize digital program materials and manage updates
- Track member progress and support participant communication
- Troubleshoot minor technical issues within online platforms
Research, Lead Generation & Digital Support- Conduct research to build Ideal Client Profiles and prospect lists
- Support lead generation initiatives and outreach campaigns
- Assist with minor website updates and account setups
- Compile reports and findings to support operational and marketing decisions
Communication & Administrative Coordination- Maintain clear, professional written communication
- Organize inbox management and prioritize urgent matters appropriately
- Ensure documentation and shared files remain structured, organized, and accessible
What Makes You a Great Fit- You are highly organized, detail-oriented, and execution-focused
- You thrive in fast-moving entrepreneurial environments
- You are proactive and capable of managing multiple priorities independently
- You combine operational discipline with hands-on marketing support
- You are comfortable working with systems, workflows, content, and digital tools
- You take ownership and consistently follow through on responsibilities
Required Experience & Skills- Proven experience in executive assistance, marketing coordination, or digital operations support
- Experience supporting founders, coaches, or entrepreneurial businesses preferred
- High proficiency in Google Workspace (Docs, Sheets, Drive, Calendar)
- Experience using GoHighLevel CRM or similar marketing automation platforms
- Proficiency with Canva and video editing tools such as Veed, OpusClips, or similar
- Strong understanding of LinkedIn, Facebook, and Instagram management
- Strong written English communication skills
- Highly organized with strong multitasking ability in fast-paced environments
- Self-motivated and capable of working independently with minimal supervision
- High attention to detail and strong execution discipline
Key Metrics for Success- Consistent and timely social media content execution
- Clean, organized, and up-to-date CRM and email workflows
- High engagement and responsive community management
- Zero missed follow-ups in lead or participant communication
- Well-organized program materials and digital assets
- Strong leadership confidence in operational reliability and support
What a Typical Day Looks Like
A Marketing Coordinator’s day revolves around execution, organization, and operational follow-through. You will:
- Support leadership with scheduling, coordination, and administrative priorities
- Create and publish social media and marketing content
- Manage CRM workflows, outreach campaigns, and follow-ups
- Organize digital assets, content libraries, and program materials
- Track engagement metrics and maintain reporting systems
- Coordinate communication across marketing, operations, and program workflows
In essence: you help keep marketing operations, communication systems, and executive workflows running smoothly and efficiently every day.
Interview Process- Initial Screening Call
- Marketing & Systems-Focused Interview
- Practical Task (Content or Workflow Exercise)
- Final Interview
- Internal Review & Approval
- Offer & Onboarding
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