Client: Our client is a leading airline in Latin America that is investing in a modern MarTech/AdTech ecosystem to power hyper personalized customer experiences at scale.
Project overview: The client is evolving its marketing and personalization capabilities toward a Platform Engineering model on Google Cloud Platform (GCP/BigQuery). Rather than configuring packaged SaaS tools in isolation, the initiative is building a proprietary personalization platform that acts as an abstraction layer over the vendor ecosystem, centralizing business rules, customer signal flows, and algorithmic decision making. The goal is a technology agnostic architecture that removes vendor lock in, protects the company's IP, and enables the current SaaS stack (Salesforce Marketing Cloud, MMP, AdTech APIs) to be optimized or replaced without disrupting operations or frontend channels. The stack centers on GCP/BigQuery, event driven integration, API gateways, REST APIs, real time decision making, and GenAI use cases.
Position overview: We are looking for a Solution Architect to design and govern the architecture of the client's MarTech/AdTech ecosystem. This is a design and governance oriented role focused on defining integration blueprints between the data cloud, the core CRM, the MMP, and communication channels, while ensuring scalability, security, data governance, and the decoupling of legacy systems. The architect owns reference architectures, technology evaluations, and integration security across a complex, multinational enterprise landscape.
- Responsibilities: Design and maintain reference architecture blueprints for omnichannel data flows, real time decision making, and GenAI use cases.
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Define integration patterns between GCP/BigQuery, the core CRM, the MMP, and communication channels, while decoupling legacy systems.
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Evaluate integration security and validate the architecture with the central IT team.
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Ensure compliance with global data privacy regulations (GDPR, LGPD, and LATAM privacy frameworks).
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Lead buy versus build assessments for new tools in the ecosystem.
- 5+ years of experience as a Solution Architect or Data Architect in complex, multinational enterprise environments.
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Strong experience with GCP data architecture (BigQuery and related services).
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Proven expertise in API integration, API gateways, and REST APIs.
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Experience in event driven and distributed architecture design.
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Working knowledge of the Salesforce Marketing Cloud technical landscape and AdTech APIs.
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Knowledge of data governance, integration security, and privacy by design principles.
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Experience with AI/ML solution architecture and design patterns (desirable).
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Knowledge of SRE concepts and exposure to platform engineering (desirable).
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Ability to lead technical decisions and communicate effectively with both technical and business stakeholders.
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Fluency in Spanish (the team's working language) and intermediate English for documentation and international collaboration.
