This role is not for average marketers.
If you are not obsessed with numbers, conversion rates, cost per booked job, and end-to-end attribution, stop reading now.
We are looking for a Director of Growth Marketing who owns results from first click to closed job. Someone who pushes every digital lever, challenges assumptions, and leads a team with accountability and intensity.
If you thrive on pressure, data, and winning — keep reading.
Director of Growth Marketing (Remote – Mexico)
Company: All Service Moving
Location: Remote (Mexico-based only)
Employment Type: Full-Time
Reports To: Executive Team
Manages: 5-person digital marketing team
About the Role
All Service Moving is hiring a Director of Growth Marketing to lead, scale, and optimize our entire digital marketing operation.
This role has full ownership of performance — leads, booked jobs, close rates, and ROI. You will be responsible for building systems, driving growth, and holding yourself and your team accountable to real business outcomes.
This is a leadership role, not a task role.
What You Will Own (Cradle-to-Grave)
- Full leadership of a 5-person in-house marketing team
- End-to-end analytics: click → lead → quote → booked job → revenue
- Performance across all channels:
- Google Ads (Search, Display, Local)
- SEO (local + organic)
- Landing pages & CRO
- Paid social & retargeting
- Website optimization
- CRM & attribution tracking
- KPI ownership:
- Cost per lead
- Cost per booked job
- Close rate
- Channel ROI
- A/B testing ads, pages, offers, and messaging
- Building dashboards, SOPs, and reporting systems
- Identifying and fixing leaks in the funnel
- Constant testing, learning, and improvement
- Holding the team accountable to performance metrics
What We’re Looking For
- Proven experience leading performance-driven digital marketing
- Strong leadership skills with team management experience
- Extremely data-driven mindset
- Deep understanding of:
- Google Ads & GA4
- Conversion tracking & attribution
- CRM integrations
- Funnel optimization
- Comfortable owning numbers and being accountable
- Self-directed, aggressive problem-solver
- Experience in local service-based marketing is a strong plus
Requirements
- Must be based in Mexico
- Fluent English (spoken & written)
- Able to work U.S. business hours
- Reliable internet and remote work setup
- Proven leadership experience
Tipo de puesto: Tiempo completo
Sueldo: $70,000.00 - $110,000.00 al mes
Pregunta(s) de postulación:
- Describe how you track a lead from first click to closed job. What tools and metrics do you use?
- What is the most important marketing metric for a local service business, and why?
- Describe a time you reduced cost per booked job. What actions did you take?
- Which digital channel have you personally managed that produced the highest ROI?
- How do you hold a marketing team accountable to performance?
- What dashboards or reports do you review daily or weekly?
Lugar de trabajo: Empleo remoto
