who we are
lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits. Setting the bar in technical fabrics and functional design, we create transformational products and experiences that support people in moving, growing, connecting, and being well. We owe our success to our innovative product, emphasis on stores, commitment to our people, and the incredible connections we make in every community we're in. As a company, we focus on creating positive change to build a healthier, thriving future. In particular, that includes creating an equitable, inclusive and growth focused environment for our people.
Strategic Sales
SS is lululemon's sales channel that partners with businesses, ambassadors, athletes, and local business owners who are passionate about improving their communities through health and wellness, offering a differentiated business proposal known in the market as B2B. The Strategic Sales channel is key to opening and developing markets to begin building community and generating demand for the brand in various states of the country with the presence of our four ongoing programs: Wholesale, Team, Corporate Sales, and Campus
Job Summary
The position of Independent Account Manager reports directly to the Sales Manager. It is a highly motivated, results-oriented role with exceptional communication and interpersonal skills. This hybrid position combines community engagement and wholesale account development to drive brand presence and revenue growth in high-value ecosystems such as gated communities, golf clubs, luxury hotels, and boutique retail shops. The ideal candidate is deeply connected within these networks and thrives on building authentic, trust-based relationships.
The executive is responsible for prospecting new customers, closing sales, and maintaining continuous follow-up to ensure customer satisfaction and retention. It also oversees and executes the process of opening customer proposals to maximize sales and optimize inventory.
A day in the life:
Community Engagement
- Build and maintain strategic relationships with club directors, trainers, and wellness leaders in gated communities and golf clubs.
- Plan and execute private events, trunk shows, and activations tailored to each community’s ecosystem.
- Partner with store teams to ensure inventory alignment for events and curated product experiences.
- Represent the brand locally and foster connections that reflect our culture and values.
- Serve as the connective tissue of the local wellness and movement community by cultivating authentic, long-term relationships with studio owners, private clubs, and influential partners. Lead experiences, events, and collaborations that unlock brand love, strengthen our presence, and create measurable business pull-through
Strategic Sales & Market Growth
- Identify, onboard, and maintain wholesale accounts and strategic relationships across luxury hotels, golf pro shops, and boutique retail spaces. End to end internal process
- Create sustainable community and wholesale plans, monitor results, and report insights to inform product planning and forecasting.
- Negotiate terms, manage assortments, and uphold brand standards across all partners
- This position ensures the achievement of annual, quarterly, and monthly sales goals for the channel and budget investment
Cross-Functional Collaboration
- Work closely with retail leadership, brand marketing, and operations to integrate community and wholesale strategies.
- Support ambassador programs and leverage influencer relationships to amplify brand presence.
Skills & experience
- 3+ years of experience in relationship-driven sales, community engagement, hospitality partnerships, or strategic account management, preferably within premium or luxury environments
- Bachelor’s degree in business administration, Marketing, or related fields
- Proven experience building and leveraging an established network with the ability to influence and engage decision-makers across gated communities, golf clubs, luxury hotels, and boutique ecosystems
- Demonstrated ability to translate community-led initiatives into measurable business outcomes, including revenue generation, pipeline development, and brand growth
- Experience managing complex, multi-stakeholder environments.
- Strong background in structuring and negotiating commercial partnerships, including pricing, assortments, contracts, and brand standards compliance
- High level of autonomy and ownership
- Exceptional communication and negotiation skills in both Spanish and English
- Entrepreneurial mindset.
- Experience collaborating cross-functionally to deliver integrated commercial and brand outcomes
- Willingness to travel frequently and lead/attend community activations and events as required
- Strong analytical and planning skills, including experience tracking performance, reporting insights, and informing forecasts
- Proficiency in MS Office (Excel, Word, PowerPoint, Outlook) and Smartsheet
must haves
- Acknowledge the presence of choice in every moment and take personal responsibility for your life.
- Possess an entrepreneurial spirit and continuously innovate to achieve great results.
- Communicate with honesty and kindness and create the space for others to do the same.
- Lead with courage, knowing the possibility of greatness is bigger than the fear of failure.
- Foster connection by putting people first and building trusting relationships.
- Integrate fun and joy as a way of being and working, aka doesn’t take yourself too seriously.
Additional Notes
Authorization to work in Mexico is required for this role.
workplace arrangement
This role is classified as Hybrid under our SSC Workplace Policy:
Hybrid
In-person collaboration is important, and much of the role can be performed remotely. Work is performed onsite at least 4 days per week.
