Lindt & Sprüngli is an internationally operating group of companies and the world‘s leading manufacturer of premium quality chocolate. Our exclusive products enjoy an excellent reputation worldwide. We are seeking a highly motivated professional to perform a critical role by providing vision, leadership, and development of the overall corporate strategy with CEO and Leadership Team.
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Define and implement the annual commercial strategy aligned with Lindt’s corporate objectives and regional priorities.
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Develop commercial plans to achieve sales, profitability, and market share targets.
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Identify growth opportunities by channel, customer, category, and region.
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Lead commercial planning processes, annual budgeting, and sales forecasting.
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Analyze market trends, consumer behavior, and competitive activities to adapt commercial strategies accordingly.
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Develop and strengthen strategic relationships with key customers, distributors, and business partners.
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Lead commercial negotiations, annual agreements, pricing strategies, and promotional plans.
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Ensure profitable account growth while maintaining the brand’s premium positioning.
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Foster long-term partnerships based on trust and mutual value creation.
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Lead, develop, and motivate the national sales team, promoting a high-performance culture.
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Establish clear objectives, performance metrics, and development plans for the team.
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Identify and develop key talent while implementing succession plans.
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Encourage cross-functional collaboration to ensure the effective execution of commercial strategies.
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Manage commercial budgets and promotional investments, ensuring an efficient return on investment.
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Monitor profitability by customer, channel, and category, implementing corrective actions when necessary.
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Partner with Finance to ensure forecasting accuracy and achievement of financial objectives.
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Support Revenue Growth Management strategies and margin optimization initiatives.
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Ensure excellence in sales execution across all channels.
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Drive distribution, visibility, availability, and flawless point-of-sale execution.
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Ensure successful implementation of new product launches and seasonal campaigns.
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Partner with Marketing to develop commercial strategies and brand activation plans.
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Collaborate with Supply Chain to ensure product availability and demand planning accuracy.
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Coordinate with Finance to monitor budgets and commercial performance.
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Maintain alignment with regional and global teams to share best practices and ensure compliance with corporate standards
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Minimum of 10 years of progressive commercial experience within FMCG, food, confectionery, or premium consumer goods companies.
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At least 5 years of experience leading national sales teams.
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Proven experience negotiating with strategic customers and major retail accounts.
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Strong knowledge of distribution channels and the retail landscape in Mexico.
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Experience working in multinational companies is highly valued
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Commercial Strategic Planning
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High-Level Negotiation
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Revenue Growth Management
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Key Account Management (KAM)
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Budget Management
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Demand Planning and Forecasting
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Financial Management and Profitability
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Commercial Channel Development
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Data Analysis and KPI Management
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Strategic Thinking
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Results Orientation
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High-Performance Team Leadership
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Decision-Making
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Talent Development
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Influence and Negotiation
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Change Management
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Cross-Functional Collaboration
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Executive Communication
