About WPP Production
We are WPP Production - the unified global production company that brings together all of WPP's content producers, studios and craft experts into one connected organisation. We combine world-class human craft with next generation technology to originate, design, and deliver multi-channel content systems at scale. Built for borderless collaboration and powered by deep craft expertise, we are the production engine designed for today's always on, AI driven marketing world.
About WPP
WPP is the trusted growth partner for the world's leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.
What does a Sr. Render Retoucher do at WPP Production? A Sr. Render Retoucher is a visual artist specializing in creating photorealistic images and animations from 3D models. They use industry-standard software to bring concepts and designs to life, paying meticulous attention to lighting, materials, textures, and composition. In the context of a packaging and creative agency, a Render Retoucher plays a crucial role in visualizing product packaging, creating marketing materials, and developing advertising visuals for various platforms. They collaborate closely with 3D modelers, designers, and other creatives to ensure the final rendered output meets the highest quality standards and effectively communicates the desired message. They are also responsible for optimizing render times for efficiency and staying up to date with the latest rendering technologies and trends.
- Receive creative briefs, artwork, and blueprints of a variety of products that will need to be modeled, textured, shaded, lit, rendered, and composed; ensuring colors, materials, lighting, and composition are of the highest quality.
- Create and adapt photorealistic, high-quality renders of 3D models for various projects, with a focus on packaging and advertising visuals. This includes product shots, lifestyle imagery for use in marketing materials, e-commerce, and other platforms.
- Collaborate with 3D modelers, designers, and other artists to ensure visual consistency and project quality, paying close attention to brand guidelines and client expectations.
- Set up lighting, materials, and textures to achieve the desired look and feel, considering the specific requirements of packaging materials and printing processes.
- Retouch live action and stock images, as well as final images and renders in Photoshop (PS), executing creative direction on color correction, compositing, and integrating the rendered images into background plates and environments.
- Stay up to date with the latest trends and techniques in rendering and software relevant to packaging visualization and advertising.
- Troubleshoot technical issues and find creative solutions to rendering challenges, proactively addressing potential problems.
- Manage multiple projects simultaneously and meet deadlines effectively, prioritizing tasks and managing time efficiently.
- Receive and apply feedback constructively to improve work, demonstrating a willingness to learn and adapt.
- Contribute to a positive and collaborative work environment, fostering open communication and teamwork.
- Bachelor's degree in Graphic Design, Digital Media, or equivalent experience combined with a compelling portfolio demonstrating exceptional rendering skills.
- Must possess the artistic and technical skills to retouch final images and renders in Photoshop, as well as integrate rendered images into background plates and environments.
- Comfortable working in a fast-paced, multi-project environment.
- English Proficiency: Excellent written and verbal communication skills in English are required for effective collaboration with international teams and clients.
- Online portfolio showcasing exceptional skills in photorealistic rendering, specifically demonstrating experience with packaging and/or advertising visuals.
- Proficiency in Adobe Photoshop, Illustrator, InDesign.
- Preferred experience with 3D modeling software such as 3ds Max, Maya, Cinema 4D, Blender, or others, with an understanding of how modeling impacts rendering outcomes. Not necessary but preferred.
- Strong understanding of lighting, composition, color, and perspective principles, as they apply to product visualization and advertising imagery.
- Ability to work independently and as part of a team, adapting to different project needs and team dynamics.
- Excellent communication and organizational skills, ensuring clear communication with stakeholders and efficient project management.
- Ability to work under pressure and meet tight deadlines, thriving in a fast-paced agency environment.
- Technical Expertise (3D Rendering, Compositing, and Digital Retouching)
- Creative Problem-Solving
- Collaboration and Communication
- Time Management and Organization
- Adaptability and Learning Agility
- Meticulous Attention to Detail
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Why work here:
At WPP Production, you'll help shape the future of content production at a truly global scale. We bring together world-class talent, cutting-edge studios, and advanced technology to solve some of the most complex creative and production challenges in the industry. You'll work in a collaborative, borderless environment where craft excellence is valued, innovation is encouraged, and AI and next-generation tools are used to amplify not replace human creativity. With access to diverse projects, global career opportunities, and the backing of WPP's unmatched network, this is a place where you can grow your skills, make real impact, and create work that performs for every audience, across every channel, at every moment.
Inclusion and Impact
WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
Data
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